The Great Zuck Has Spoken
Updated: Aug 16
When I started getting serious about my writing career, I started paying attention to everything I could find about marketing on social media. I found it intimidating since I don't consider myself overly social. I'll confess, I'm an extroverted introvert. I can be outgoing when I need to be, but it requires days of solitude to recharge my batteries. I wasn't sure how I was going to put myself out there, but I was committed to try.
I knew it wasn't going to be easy. I mean, I have a day job, a home, a family, and -- oh yeah, I want to write a couple of books now and then. It's intimidating, I'll admit it. But one of the biggest influences on my social media strategy came from a session at WriterCon by Christopher Maselli from Writing Momentum. His strategy for being consistent on social media and his overall attitude about how easy it could be caught my attention. While his method didn't exactly work for me, I was able to take the general principal of it and put my own spin on it. I adapted his method into what I call a Modified-Maselli-Method. :-)
Over time, I started getting raves about my social media platform -- particularly my Instagram account. I do almost the exact same thing for Facebook and Twitter, but my Insta has blown up. There was a time when my following increased by 100 ever 13-20 days. I find that mind-blowing.
Recently, I noticed a change in Facebook. I had more and more followers -- a lot of them writers, but not all. I found myself spending a little more time on FB, and the engagement there has been meaningful. That's what I've always liked about Insta.
Well, this week, I got a little validation I wasn't expecting and something I didn't' even know was possible.
The Great Zuck has spoken. I have mastered Facebook. Or ... whatever.
Be the first to know when my next book is available! Follow me at www.bookbub.com/authors/betsey-kulakowski to get an alert whenever I have a new release, preorder, or discount!